Yes, selling to a we buy houses company can be safe when you work with legitimate buyers and take proper precautions. However, not all cash buyers are created equal, and some use shady tactics that can cost you thousands.

This guide will help you spot the good from the bad, understand what to expect, and make a smart choice about your home sale.

What Are We Buy Houses Companies?

We buy houses companies are cash buyers who purchase homes directly from homeowners. These businesses come in three main types:

iBuyers

Large tech companies like Opendoor and Offerpad use computer programs to make quick offers. They typically buy homes in good condition and can close fast.

Fix-and-Flip Investors

These buyers purchase homes that need work, fix them up, and sell them for profit. They often pay 50-70% of a home’s value after repairs.

Buy-and-Hold Investors

Individual investors who buy properties to rent out or keep for long-term investment. They may offer more competitive prices than flippers.

How Safe Is It Really?

According to industry data, legitimate cash buyers can close in as little as 1-2 weeks, whiletraditional home sales take around 60 days. The speed is real, but so are the risks.

The Good News

Many we buy houses companies are legitimate businesses that provide real value:

The Bad News

A2023 ProPublica investigation found that some franchise offices “used deception and aggressive sales tactics to persuade homeowners in vulnerable situations to sell their homes for far below market prices”. This led to increased oversight from state attorneys general.

Red Flags That Signal Danger

Watch out for these warning signs that suggest a scam:

Pressure Tactics

Legitimate cash buyers can close the deal in just two to three weeks, so there’s no need for extreme urgency. Be wary if someone:

Money Red Flags

If the home-buying company asks you to pay a fee in advance, it’s very likely a scam. You’re the seller: It’s you who should be receiving a sizable deposit.

Other money warning signs include:

Contract Issues

Be careful if the home buyer’s contract includes broad contingencies allowing them to cancel or delay the purchase for practically any reason.

Look out for:

How to Protect Yourself

Do Your Research

Your best safeguard against getting ripped off by a ‘we buy houses’ company is to compare multiple offers to ensure the terms you’re getting are fair.

Here’s how to research properly:

  1. Check Online Reviews: Look up the company on Google, Better Business Bureau, and social media
  2. Verify Business License: Confirm they’re registered to do business in your state
  3. Ask for References: Request contact info for recent sellers
  4. Google Their Address: Make sure they have a real business location

Get Multiple Offers

Never accept the first offer you receive. Here’s why:

Have a Professional Review Everything

You should also have a trusted professional — such as a lawyer or licensed real estate agent — look over the contract before signing.

Consider hiring:

Understanding the Offers

What’s a Fair Cash Offer?

Like all cash buyers, We Buy Houses investors typically pays less for houses than a buyer might pay on the open market in a traditional home sale. If you’re selling to a company like We Buy Houses, expect an offer that’s 50–80% of your property’s after repair value (ARV).

Here’s what influences the offer:

Why Offers Are Lower

Cash buyers need to make money, so they factor in:

Legal Protections That Exist

Federal Trade Commission (FTC) Oversight

TheFTC has taken action against companies like Opendoor, resulting in a $62 million settlement for alleged misrepresentations to homeowners. This shows the government is watching this industry.

State Attorney General Action

After the ProPublica investigation, several state attorneys general increased oversight of we buy houses companies. HomeVestors now allows three days for a seller to cancel a contract due to this pressure.

Your Rights as a Seller

You have the right to:

When It Makes Sense to Sell

Good Situations for Cash Sales

Selling to a we buy houses company might be right if you:

When to Avoid Cash Buyers

Consider traditional selling if:

Colorado-Specific Information

Colorado Market Conditions

In Colorado, the median price for a single-family home is $584,000 statewide, with the Denver-metro area at $626,779. Despite more homes for sale, prices haven’t dropped significantly because demand is still outpacing supply in many areas.

Local Considerations

Colorado homeowners should know:

If you’re in Colorado and considering a cash sale, companies likeWe Buy Colorado can help with situations likeforeclosure,divorce, orinherited properties.

Steps to Take Before Selling

1. Get a Market Analysis

Before accepting any offer, understand your home’s value:

2. Calculate True Costs

Compare cash offers to traditional selling:

3. Verify Buyer Credentials

Before signing anything:

4. Read Everything Carefully

Don’t rush the process: Selling your home for cash can be a quick process, but don’t rush it. Instead, take the time to research the company, get multiple offers, and read the contract carefully before making any decisions.

Pay attention to:

Common Scams to Avoid

The Equity Stripping Scam

Most of the “We Buy Houses for Cash” scammers want to convince homeowners to sign over control of their homes. They might:

The Bait and Switch

Some companies will:

The Fake Buyer

Watch for “buyers” who:

Questions to Ask Any Cash Buyer

Before working with any we buy houses company, ask:

  1. How long have you been in business?
  2. Can you provide proof of funds?
  3. What’s your process for determining offers?
  4. Are there any fees I’ll pay at closing?
  5. How quickly can you close?
  6. Can you provide references from recent sellers?
  7. What contingencies are in your contract?
  8. Do you have proper licenses and insurance?

Alternatives to Consider

Sell As-Is to Regular Buyers

When selling your house as is, an agent will list and market your home with the caveat that you won’t make any repairs. An as-is sale can net you significantly more than selling directly to a ‘we buy houses’ company.

iBuyers vs. Local Investors

Traditional Sale with Agent

If you have time, a traditional sale might net more money:

Final Thoughts

Selling to a we buy houses company can be safe and beneficial when done right. The key is working with legitimate buyers, understanding the trade-offs, and protecting yourself throughout the process.

Remember: speed and convenience come at a cost. You’ll likely get less money than a traditional sale, but you’ll save time, avoid repairs, and have more certainty.

Before making any decisions, get multiple offers, have professionals review contracts, and trust your instincts. If something feels wrong, it probably is.

For Colorado homeowners ready to explore their options,contact us to learn how we can help with your specific situation. Whether you’re dealing withforeclosure,need repairs, or aretired of being a landlord, we’re here to provide honest guidance and fair offers.

The most important thing is making an informed decision that’s right for your situation. Take your time, do your research, and choose the path that gives you the best outcome for your unique circumstances.

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